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Adele eyes to cash in on her ‘huge’ American influence with new brand

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Adele is reportedly eyeing to make the best out of her huge following in America as the singer is all set to launch a series of new products.

The Sun reported that the Rolling in The Deep singer’s company Melted Stone has claimed the name “1, 2, Free’ to trademark goods in the US.

A music insider spilt the beans to the outlet: “This venture could see her selling a wide range of items — particularly in the lucrative American market where she is huge.

“It shows that as well as being a great singer-songwriter, Adele is a canny businesswoman,” they added.

Meanwhile, the Hello hitmaker has been making waves with her rescheduled residency where she revealed having undergone therapy five times per day.

Adele said: “I started having therapy again because I went a few years without. I needed to start. Before, obviously, when I was going through my divorce I was basically having five therapy sessions a day.

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“But I stopped holding myself accountable for my own behaviour and the things I would say. But now I am doing it because I just want to make sure I’m topping myself up every week to make sure I can give you everything,” she added.

[Via]